Brand Identity Moodboard
The Logo
High Priestess’s logo derives symbolism from the Palpal Tiara pictured in most tarot decks o n the High Priestess card. I combined this imagery with a traditional wiccan dagger, or athame to represent empowerment and autonomy. When merged, we h ave the pictorial aspect o f the High Priestess combination mark. Below you'll find different iterations of the logo as well as the secondary symbols used throughout the packaging.
